
From Burnout to Booked Out: How Shalisha 4X’d Her Business in Under a Year
In this guest episode, I sit down with designer and agency owner Shalisha Pikel to unpack what it really looks like to grow—from burnout to booked out.
Shalisha’s story is powerful. From nearly failing web design in college to building a thriving creative business with consistent 10K+ months, her journey is proof that business growth and personal growth go hand in hand.
We talk about the emotional lows, the mindset shifts, and the systems that helped her step into leadership and scale a business that finally feels aligned.
Whether you’re stuck at a plateau, struggling to show up confidently, or wondering how to turn your skill into consistent income—this conversation will meet you there.
🔑 In this episode, we talk about:
What burnout looked like while working 16-hour days—and still falling behind
The exact shifts that helped her 4X her business in under a year
Building a sales system that works with her personality (not against it)
The identity shift it takes to stop hiding and start leading
Why entrepreneurship can be one of the most powerful personal growth tools we have
This isn’t just a case study—it’s a permission slip to go all in on what you know you're capable of.
Connect with Shalisha:
www.pikeldesigns.com
Facebook: https://www.facebook.com/pikeldesigns/
Instagram: https://www.instagram.com/pikeldesigns/
👀 Next Tuesday’s Episode:
I’m doing a solo episode on the most overlooked part of sales—and how to build trust faster with the right kind of discovery call. It’s simple, it’s tactical, and it’ll help you stand out in a noisy market.
Learn more at ashleyfrank.com
Connect with me on Instagram: @theashleyfrank
🎧 You can listen now on your favorite podcast platform, or at ashleyfrank.com/podcast